Users will soon have a fresh option that allows them to reduce the amount of AI-created media appearing in their streams. This step comes as the company announced that it currently hosts more than 1 billion AI videos.
Pilot Phase and Launch
The new functionality is undergoing trials over the following weeks before a widespread rollout. This development coincides with a increase in AI-generated material, driven by recent content generation software.
AI Proliferation Online
Studies have shown that nearly one in 10 of the most rapidly expanding video streams on a popular video site exclusively feature clips produced artificially. A considerable share of this output is deemed low-quality AI content, a label for inferior, factory-style content that is frequently absurd or bizarre.
Our research shows that a lot of users like content created using AI tools, from digital art to science explainers, and we want to give people the power to increase or decrease of that, based on their own choices,” commented a company executive.
Volume and Proportions
TikTok shared that there are presently 1.3 billion videos on its network identified as artificially created. Collectively, more than 100 m videos are submitted to the service every day, making AI content a limited percentage of its complete catalog.
How to Adjust Settings
Viewers will be able to reduce or increase the level of AI content they see by using the “manage topic” option in the application and choosing the AI content topic. Other topics that can already be modified under the tool include politics, fashion, cosmetics, and movement.
Platform Guidelines
The platform’s policies mandate content makers to label “realistic” artificially created content, and it bans malicious AI impersonations of celebrities or crisis events. Any believable artificial content that is not labeled can be removed under its terms of service.
Additionally, the app will now add an artificially created label to content made using its proprietary AI systems, or identified by an cross-platform project for identifying artificial media. This action is designed to stop users from attempting to bypass the disclosure requirement.
AI Literacy Programs
The platform is furthermore introducing a $2m awareness program for professionals and organizations to develop educational content about responsible artificial intelligence. This project will benefit charitable organizations dedicated to educating computer science.
Platform Protection
TikTok has defended its safety measures, amid debate over plans to cut jobs for a large number of review team members in Britain. TikTok is planning to reduce 439 jobs in its content moderation department in the UK capital, with trade unions and online safety experts expressing worry that humans are being replaced by AI moderation.
A senior executive explained that staff-based oversight would remain essential, but artificial intelligence can safeguard staff by eliminating the most distressing content before it gets reviewed by staff. TikTok reported a significant reduction in disturbing and violent content seen by content reviewers over the last 12 months due to the use of its AI tools.
We believe it is crucial to balance staff and AI to keep the platform safe,” the executive stated. “We’ll have humans as involved in the system, but we also think it’s highly necessary to minimize viewing of harmful content as swiftly, which is the area in which a extensive automated help is proving valuable operate efficiently.”
